Helping Small Businesses Grow Online

Hi, I’m Isha. Your creative digital marketer helping startups, local brands; and creators build their presence, attract ideal clients, and grow consistently through strategy-driven digital marketing.
BOOK A MEETING

Social Media Marketing

Our Services In SMM

blog 4025045

Content Creation

 

  • Static post designs, carousel posts & story design

  • Reels scripting, video editing & transitions

  • Trending audio and idea research

  • Product photography & styling guidance

  • Copywriting (captions, hooks, CTAs)

  • Hashtag strategy and SEO-optimized content

strategic consulting 18147714

Strategy & Planning

 

  • Social media audit and competitor analysis

  • Target audience research

  • Platform selection (Instagram, Facebook, LinkedIn, YouTube, etc.)

  • Monthly strategy roadmap & content calendar

  • Brand positioning and goal setting

social media marketing 3323042

Media Management

 

  • Scheduling and posting on all platforms

  • Daily engagement (comments, DMs, mentions)

  • Responding to messages & community building

  • Profile optimization (bio, highlights, cover photos)

  • Maintaining a consistent brand tone & look

brand 17728368

Branding & Identity

 

  • Logo and tagline creation

  • Brand kit (fonts, color palette, tone of voice)

  • Feed layout planning (aesthetic grid design)

  • Highlight icons and story covers

advertising 17286720

Video Marketing

 

  • Short-form video content (Reels, Shorts)

  • Scriptwriting and creative direction

  • Video editing and trending concept creation

  • Audio sync & caption integration

consulting 7059473

Consultation & Coaching

 

  • 1:1 or group consultation calls

  • Social media growth training

  • Guidance for personal brands, influencers, and startups 

F.A.Q.

Before we start, we understand your brand identity, tone, colour palette, and goals. Every post goes through a review process to ensure it reflects your vision perfectly.

We use data, experience, and trend analysis to identify what drives engagement and conversation for your specific niche and audience.

Posting frequency depends on your goals and plan- typically 3 to 7 posts per week for consistent growth and engagement.

Of course! We handle the complete process – from scripting creative ideas to editing, adding captions, and syncing with trending audio.

Perfect for small business owners, influencers, and startups who want to manage their social media better or understand how to grow online effectively.

META Ads

Our Sevices In Meta Ads

strategy 11326186

Ad Strategy & Planning

 

  • In-depth goal analysis (sales, leads, brand awareness).

  • Competitor and audience research.

  • Ad funnel strategy (cold, warm, and hot audiences).

  • Platform selection: Facebook, Instagram, Messenger.

  • Creative concept planning and ad messaging direction.

campaign tweaking 18697545

Campaing Setup & Management

 

  • Creating ad campaigns with correct objectives.

  • Structuring campaigns: Campaign → Ad Set → Ad.

  • Monitoring performance daily/weekly.

  • Adjusting bidding, placements, and audience segments.

  • Managing multiple campaigns for various goals.

target audience 11946125

Audience Targeting & Retargeting

 

  • Identifying precise audience demographics and interests.

  • Creating custom audiences from website traffic and engagement.

  • Using lookalike audiences for scaling.

  • Retargeting based on user behavior (add to cart, view content, etc.).

  • Layered targeting for maximum precision.

chemistry 3483725

A/B Testing & Experimentation

 

  • Testing different headlines, creatives, CTAs, and audiences.

  • Identifying top-performing ad variations.

  • Using data insights to refine strategies.

  • Continuous testing for lower cost-per-click (CPC).

  • Eliminating ad fatigue through creative rotation.

awareness 5977998

Brand Awareness Campaign

 

  • Reaching large audiences efficiently.

  • Creating strong visual storytelling ads.

  • Increasing brand recall and recognition.

  • Tracking reach, frequency, and engagement metrics.

  • Building trust through consistent visibility.

 

content writing 9453279

Ad Creative Design & copywriting

 

  • Designing ad creatives tailored for Feed, Reels, and Stories.

  • Writing engaging ad copy that converts.

  • A/B testing multiple creative versions.

  • Using storytelling and emotion-driven messaging.

  • Aligning visuals with brand color, tone, and identity.

F.A.Q.

A proper strategy ensures your ads reach the right audience, at the right time, with the right message — saving money and increasing conversions.
Yes, I handle multiple campaigns for different goals such as awareness, engagement, and conversions simultaneously.
Targeting finds potential customers, while retargeting shows ads to people who’ve already interacted with your brand (like website visitors or Instagram engagers).

A/B testing compares two or more ad variations (like different headlines, creatives, or audiences) to see which one drives better results.

Google Ads

Our Services In Google Ads

web ads 17108480

Google Ads Strategy & Planning

 

  • Custom ad strategy based on business goals (sales, leads, traffic).

  • Keyword and audience research for maximum reach.

  • Competitor analysis and campaign roadmap creation.

sound 6172271

Campaign Setup & Management

 

  • Setting up campaigns for Search, Display, Shopping, or YouTube Ads.

  • Choosing the right campaign objectives and ad formats.

  • Managing campaigns daily for consistent optimization.

 

 

keyword 9419997

Keyword Research & Optimization

 

  • Finding high-converting, low-competition keywords.

  • Dividing keywords into ad groups for better relevance.

  • Regularly updating and removing underperforming keywords.

video marketing 11279886

YouTube Video Ads

 

  • Running skippable and non-skippable video campaigns.

  • Targeting by demographics, interests, and keywords.

  • Increasing brand awareness and engagement through storytelling.

fast access 2653494

Landing Page Optimization

 

  • Designing or reviewing landing pages for better conversion.

  • Improving page speed, content flow, and CTA placement.

  • Testing layouts for higher lead or sale conversions.

testing 2065312

A/B Testing & Performance Experiments

 

  • Testing multiple ad copies, visuals, and landing pages.

  • Comparing performance data to find top-performing combinations.

  • Continuous improvement for cost-effective results.

F.A.Q.

Without a clear strategy, you might spend money on the wrong audience or keywords. A strategy ensures your ads are targeted, goal-driven, and optimized for ROI.
I handle the complete setup — choosing campaign types (Search, Display, YouTube), adding keywords, writing ad copies, setting bids, and tracking conversions.
Keywords decide when and where your ads appear. Good keywords mean better reach, higher clicks, and lower costs.

YouTube Ads allow you to promote your video before, during, or after other videos — helping you reach targeted audiences through visuals and storytelling.

Both — I can review your current landing page or design a new one focused on conversions.

E-Commerce

Our Services In E-Commerce

strategy 9139401

E-Commerce Strategy & Planning

 

  • Creating a full marketing strategy to grow your online store.

  • Identifying target audience, sales goals, and product positioning.

  • Building funnels for awareness, engagement, and purchase.

website 3141245

Google & Meta Ads Management

 

  • Running targeted ad campaigns across Google, Instagram & Facebook.

  • Retargeting potential customers who visited but didn’t buy.

  • Optimizing ad spend for higher ROI and consistent sales growth.

search 10115990

SEO for E-Commerce

 

  • Optimizing product pages for keywords to rank higher in Google search.

  • Improving visibility for product categories, blogs, and descriptions.

  • Boosting organic traffic and conversions through long-term SEO.

smartphone 410907

Email & WhatsApp Marketing

 

  • Creating personalized email and WhatsApp campaigns for promotions, new arrivals, and abandoned carts.

  • Building automated flows to re-engage past buyers and increase repeat sales.

product management 17580483

Product Page Optimization

 

  • Crafting high-converting product descriptions and visuals.

  • Using persuasive copy, strong CTAs, and reviews for better sales.

  • A/B testing layouts and buttons for maximum conversion.

front end 6447167

E-Commerce Website Optimization

 

  • Designing or optimizing websites for speed, mobile, and UX.

  • Ensuring easy navigation, secure checkout, and appealing design.

  • Improving overall shopping experience for better conversions.

F.A.Q.

Usually 3–5 days depending on the size of your store and goals.

By tracking every sale, adjusting bids, testing creatives, and optimizing campaigns for high ROAS (Return on Ad Spend).

SEO increases visibility in Google search, bringing long-term free traffic to your products — not just paid clicks.

yes – I set up automated flows for abandoned carts, follow-ups, and post-purchase messages.

Because slow websites lose customers — 1-second delay can reduce conversions by up to 20%.

SEO

Our Services In SEO

presentation 6800178

SEO Strategy & Planning

 

  • Building a complete SEO roadmap based on your business goals.

  • Setting targets for ranking, traffic, and conversions.

  • Competitor and keyword gap analysis for smarter positioning.

impression rate 7188701

On-Page SEO Optimization

 

  • Optimizing meta titles, descriptions, and header tags.

  • Improving keyword placement in content.

  • Ensuring mobile responsiveness and proper URL structure.

search 8061390

Technical SEO

 

  • Fixing crawl errors, broken links, and indexing issues.

  • Improving website loading speed and Core Web Vitals.

  • Setting up XML sitemaps and robots.txt properly.

link 12054603

Off-Page SEO (Link Building)

 

  • Creating high-quality backlinks from trusted websites.

  • Guest posting and outreach campaigns.

  • Managing brand mentions and online reputation.

local seo 12642899

Local SEO

 

  • Optimizing Google My Business profile for local visibility.

  • Building citations on local directories.

  • Encouraging reviews and optimizing for “near me” searches.

seo

Mobile SEO

 

  • Ensuring smooth mobile user experience.

  • Fixing mobile indexing and responsive design issues.

  • Optimizing speed and layout for smartphones.

F.A.Q.

Absolutely! Every strategy is tailored to your industry, audience, and goals — no copy-paste templates.

It’s the process of optimizing your website’s internal elements — content, headings, keywords, and metadata — to make it search engine–friendly.

Broken links, slow loading speed, indexing issues, Core Web Vitals, and site structure.

Usually within 1–3 months — depending on competition and activity level in your area.

Yes — Google uses mobile-first indexing, meaning it ranks websites based on their mobile version first.

 

img 5158

Portfolio

img 5157
tripperia holidays

About Us

I’m Isha Soni, a passionate Digital Marketer dedicated to helping startups, small businesses, and creators grow online with impactful strategies and creative storytelling. I specialize in Social Media Marketing, Meta Ads, Google Ads, SEO, and Branding, focusing on building a strong digital presence that truly connects with the right audience. With a mix of creativity and data-driven planning, I help brands boost visibility, engage their audience, and achieve measurable results. My goal is simple — to make your business stand out, grow faster, and shine brighter in the digital world.